ATLANTIC NEWS-TELEGRAPH

CHAS. F. CHASE, Editor

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The publishers of the News-Telegraph did not intend to devote any of the space of this edition to the paper itself, but as it is one of the industries of the city they feel that the brief mention herein is not amiss and is timely matter for an edition of this nature. The News-Telegraph, as it now exists, is the lineal descendant of the old Cass County Democrat, launched in this city over thirty years ago by Chas. F. Chase, and the Telegraph, started here forty-two years ago last month by Hon. Lafayette Young, now owner of the Des Moines Capital and one of the prominent men of the country. The paper, as it now exists, came into being on the first day of January, 1912, when the Evening News, the Weekly News, the Daily Telegraph and the Weekly Telegraph were consolidated, the weekly issues of both were discontinued and, on the 2nd day of January the Daily News-Telegraph, the best daily paper published in a city of 5,000 people in the world, was issued. The News-Telegraph is in keeping with the progress of twentieth century things. It prints every day eight pages, containing the news of the town, the county and the state and a complete general news service, thus keeping its readers in touch with everything which is going on about them. Its plant is modern in every way, and will shortly be augmented by the addition of a new fast newspaper press, printing from an endless roll of paper, and capable of running off the more than 3,200 papers the News-Telegraph issues every day, in less than an hour. It is doubtful if there is a duplicate of the local newspaper situation anywhere in the United States, in point of excellence of the paper, and in the proportion of its circulation to the field in which it circulates. The News-Telegraph reaches every day eighty-five per cent of the people in this trade territory and provides for the local merchant an effective and inexpensive means by which he can reach his people at the lowest possible cost to himself. The merchants of the city are large users of space in the paper and the results they get from their advertising is the best possible evidence of the efficiency of the paper, as an ad medium. The readers of the News-Telegraph are loyal to the paper, and the merchants of the city are supporting it in splendid shape. It is with a lasting sense of gratitude for the patronage accorded by both and an appreciation of the many kind things said about the paper that its publishers have determined to never cease their efforts, but to improve the News-Telegraph with the succeeding years and make it a paper always worthy of the splendid city and county in which it is published.

From: Industrial Edition, published by Atlantic News Telegraph, Atlantic, Iowa, 1913, pg. 2. Transcribed by Cheryl Siebrass, August, 2012.

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